Central World: Bangkok's Mega Shopping Destination
Central World is the 6th largest shopping complex in the world, featuring over 490 stores across 180,000 square meters of retail space. This massive 7-floor shopping and lifestyle destination has become synonymous with Bangkok's modern retail scene and attracts millions of visitors annually.
Located just 2 BTS stops from Royal Ivory Hotel, Central World is easily accessible and represents the pinnacle of Bangkok's shopping experience, combining international brands, local retailers, world-class dining, and entertainment all under one roof.
World-Class Scale & Significance
Central World's massive scale places it among the world's premier shopping destinations, competing with mega-malls in Dubai, Malaysia, and other global shopping capitals.
Impressive Statistics:
- World Ranking: 6th largest shopping complex globally
- Total Size: 180,000 square meters (1.9 million sq ft)
- Store Count: 490+ stores across all categories
- Floors: 7 levels of shopping and entertainment
- TripAdvisor Ranking: #18 Bangkok attraction
Global Recognition:
- Featured in international travel guides
- Benchmark for Asian mega-mall development
- Tourist destination beyond local shopping
- Major Bangkok landmark and meeting point
Three-Zone Complex Layout
Central World operates as an integrated three-zone complex, each with distinct shopping personalities and target markets, connected by skywalks and internal passages.
| Zone |
Focus |
Key Features |
Target Market |
| Central World |
Main shopping zone |
International brands, department stores, food courts |
General shoppers, tourists |
| Zen Plaza |
Fashion-focused |
Trendy fashion, lifestyle brands, younger demographics |
Fashion enthusiasts, teens/young adults |
| Isetan |
Premium department store |
Japanese quality, premium goods, luxury brands |
Upscale shoppers, quality-focused |
Connectivity Features:
- Seamless Navigation: Internal walkways connect all three zones
- BTS Integration: Direct skywalk access from Chit Lom and Siam stations
- Shopping Strategy: Different zones for different shopping needs
- One-Day Experience: Possible to experience all zones in single visit
Floor-by-Floor Shopping Guide
Central World's 7-floor layout is strategically organized to optimize shopping flow and create distinct experiences on each level.
Lower Floors (B-2F):
- Basement: Supermarket, food court, services
- Ground Floor: Cosmetics, accessories, international brands
- 1st Floor: Fashion, leather goods, watches, jewelry
- 2nd Floor: Women's fashion, handbags, shoes
Upper Floors (3F-7F):
- 3rd Floor: Men's fashion, sports, electronics
- 4th Floor: Lifestyle, home décor, books
- 5th Floor: Children's items, toys, family services
- 6th Floor: Food court with 30+ restaurants
- 7th Floor: SF Cinema, fine dining restaurants
Shopping Categories:
- International Fashion: H&M, Uniqlo, Zara, Mango
- Luxury Brands: Coach, Michael Kors, Kate Spade
- Thai Brands: Local designers and Thai fashion
- Electronics: Apple Store, Samsung, mobile accessories
- Beauty: Sephora, local cosmetics, skincare
Services & Amenities:
- Information Centers: Multilingual tourist assistance
- Currency Exchange: Competitive rates available
- ATM Services: Multiple bank options
- Free WiFi: Throughout the complex
- Tourist Services: VAT refund, tax-free shopping
Dining & Entertainment Excellence
Central World's dining and entertainment offerings match its shopping scale, providing comprehensive options from quick snacks to fine dining and world-class cinema.
6th Floor Food Court:
- 30+ Restaurant Stalls: Diverse international cuisine
- Thai Specialties: Authentic local dishes
- International Options: Japanese, Korean, Western, Indian
- Fast Food: KFC, McDonald's, Burger King
- Price Range: 80-300 Baht per meal
7th Floor Fine Dining:
- Premium Restaurants: Upscale dining experiences
- International Cuisine: Italian, French, Japanese
- Thai Fine Dining: Royal Thai cuisine
- Romantic Setting: Perfect for special occasions
SF Cinema Entertainment:
- Multiple Theaters: Latest Hollywood and Thai movies
- IMAX Experience: Premium large-screen viewing
- English Subtitles: International movie options
- VIP Seats: Luxury cinema experience available
- Convenient Timing: Shows from 11 AM to 11 PM
Special Events:
- Fashion Shows: Regular runway events
- Cultural Events: Thai festivals and celebrations
- Product Launches: International brand premieres
- Seasonal Decorations: Holiday and New Year displays
- Celebrity Appearances: Thai and international stars
Easy Access from Royal Ivory Hotel
Central World's strategic location makes it highly accessible from Royal Ivory Hotel with multiple BTS connection options and alternative transportation methods.
| Route Option |
Transportation |
Time |
Cost |
| BTS to Chit Lom |
Nana → Chit Lom (2 stops) |
12 minutes total |
42 Baht |
| BTS to Siam |
Nana → Siam (3 stops) |
15 minutes total |
42 Baht |
| Direct Taxi |
Via Sukhumvit & Ploenchit |
15-25 minutes |
120-180 Baht |
| Tuk-tuk |
Scenic route through Bangkok |
20-30 minutes |
150-200 Baht |
Royal Ivory Staff Recommendation: BTS is most reliable during peak hours. Both Chit Lom and Siam stations connect directly to Central World via climate-controlled skywalks.
Shopping Strategy & Insider Tips
Maximizing your Central World experience requires strategy due to its massive size and diverse offerings. Here's how to make the most of your visit.
Time Management:
- Full Day Needed: Allow 4-8 hours for comprehensive shopping
- Peak Hours: Avoid weekends and evenings if possible
- Best Times: Weekday mornings (10 AM - 12 PM)
- Lunch Strategy: 6th floor food court for mid-shopping break
Navigation Tips:
- Start with specific zone based on shopping needs
- Use mall directory apps or information centers
- Plan rest stops at food courts or cafes
- Consider splitting visit over multiple days
Budget Shopping Tips:
- Sale Seasons: January, June-July, November
- End-of-Season: 30-70% discounts available
- Student Discounts: Available with valid ID
- VAT Refund: For purchases over 2,000 Baht
- Compare Zones: Prices vary between Central World/Zen/Isetan
Royal Ivory Services:
- Shopping bag storage in spacious hotel rooms
- Late checkout for full-day shopping trips
- Shopping recommendations from hotel staff
- Transportation arrangements for return journey